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CLIF Kid Backyardgame Contest under way

For the second consecutive year, CLIF Bar, Inc. has asked Meadow to design and develop the CLIF Kid Backyard Game Contest interactive space.

CLIF Kid®, maker of organic snacks for active kids, announced today the return of the CLIF Kid Backyard Game of the Year contest. With a new group category to promote teamwork, CLIF Kid encourages kids ages 6-12 to explore outdoor play by inventing their very own backyard game for a chance to win fun prizes. Individual category entrants could win a $10,000 scholarship, a bike from Specialized Bicycles and a Bell helmet. The group category entrants have the opportunity to win a $15,000 donation to the non-profit of their choice. In addition, select finalists will win a trip to San Diego to showcase their games at the 2013 CLIF Kid Backyard Game of the Year Playoffs.